New Delhi: Government e-Marketplace (GeM), India’s largest e-marketplace for public procurement, sets yet another milestone in service delivery in FY 24-25. Apart from facilitating the hiring of 1 million manpower resources in FY 24-25, GeM has successfully facilitated insurance for more than 1.3 crore individuals, covering health, life, and personal accident insurance policies.
The Insurance Services category was introduced on GeM in January 2022 to bring greater efficiency, transparency and cost-effectiveness in procuring insurance policies by ensuring that only the Insurance Regulatory and Development Authority of India (IRDAI) -approved service providers are onboarded. GeM has established a reliable and trusted mechanism for availing insurance services. Through this platform, buyer organisations can seamlessly procure Group Mediclaim, Personal Accident and Term Insurance policies, offering financial security to many beneficiaries.
While commenting on this milestone, CEO-GeM Ajay Bhadoo said, “GeM remains committed to continuously enhancing its platform to provide seamless, secure and cost-effective procurement solutions. The milestone of 1.3 crore insured persons reflects the growing confidence of government organisations in leveraging GeM for their insurance needs, reaffirming its role as a transformative force in public procurement.”
A key advantage of GeM’s insurance services is that it facilitates direct transactions between government buyers and insurance providers without intermediaries. This streamlined approach has significantly expedited the process while reducing insurance premiums and ensuring cost savings for government organisations.
Beyond Life and Health insurance, the platform has expanded its insurance offerings to include a comprehensive range of insurance services such as Asset Insurance, Transit and Marine Insurance, Liability Insurance, Livestock Insurance, Motor Insurance, Crop Insurance and Cyber Insurance. Such a broad spectrum of services ensures that various insurance needs are met through a single, transparent, and efficient platform to enhance accessibility and cost-effectiveness in government buyers’ availing of insurance services.