Medilytix Bureau:

AGRIM, a B2B platform for agri-inputs, announced that it has raised $10 million in Series A funding. The round was led by Kalaari Capital, with participation of Omnivore, India Quotient, and Accion Venture Labs.

Axis Bank also joined the round as part of their Bharat Banking initiative. AGRIM plans to use the funding for talent acquisition, embedded fintech product development, and scaling up operations.

The company aims to build a digital platform for India’s $50 billion agri-inputs industry by connecting retailers directly with manufacturers for distribution, credit, logistics, and marketing. AGRIM works across agri-input categories, including seeds, fertilizer, crop protection, animal nutrition, and farm implements.

“In the last 15 months, we have achieved product-market fit. This investment will help us expand exponentially into new categories and geographies. Given the unit-level profitability, most funds will be used to bring rock stars onboard and launch embedded fintech services for our retailers,” Mukul Garg, Co-Founder and CEO of AGRIM.

The company wants to provide solutions to the limited assortment of goods, poor availability, opaque pricing, spurious product quality, and the high cost of working capital for rural agri-input retailers.

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